Posted in: Comics | Tagged: dc, marketshare, marvel

How Marvel And DC Plan To Dominate February Marketshare!

Published Mon, 04 Feb 2013 14:00:25 -0600

Last updated Mon, 04 Feb 2013 17:52:19 -0600

February is coming, the marketplace is getting fat. But how can Marvel and DC squeeze an extra point in this month's statistics? By offering retailers deals like this.

Exceed total orders of Avengers Vs. X-Men #11 with orders for Guardians of the Galaxy #0.1 and get an extra 15% discount off. 75% of orders gets 10% off. 50% of orders gets 5% off.

Exceed 200% of total orders of Avengers Vs. X-Men #11 with orders for Uncanny X-Men #1 an get an an extra 15% discount off. 175% for 10% off. Or 150% for 5% off.

Exceed 175% of total orders of Avengers Vs. X-Men #11 with orders for Uncanny X-Men #2 an get an an extra 15% discount off. 150% for 10% off. Or 125% for 5% off.

Exceed 150% of total orders of Avengers Vs. X-Men #11 with orders for Superior Spider-Man #3 or #4 and get an an extra 10% discount off. 115% for 5% off.

Exceed 125% of total orders of AvX Vs. #6 with orders for Young Avengers #2 and get an extra 15% discount off. 115% for 10% off. And 105% for 5% off.

Exceed 175% of total orders of AvX Vs. #3 with orders for Savage Wolverine #2 and get an extra 15% discount off. 150% for 10% off. And 125% for 5% off.

Exceed 150% of total orders of AvX Vs. #6 with orders for Fearless Defenders #1 and get an extra 15% discount off. 125% for 10% off. And 115% for 5% off.

Exceed 150% of total orders of AvX Vs. #4 with orders for Nova #1 and get an extra 15% discount off. 125% for 10% off. And 115% for 5% off.

Exceed 175% of total orders of AvX Vs. #6 with orders for New Avengers #3 and get an extra 15% discount off. 150% for 10% off. And 125% for 5% off.

Exceed 150% of total orders of AvX Vs. #6 with orders for Secret Avengers #1 and get an extra 15% discount off. 125% for 10% off. And 115% for 5% off.

Exceed 125% of total orders of Amazing Spider-Man #693 with orders for Morbius The Living Vampire #2 and get an extra 15% discount off. 115% for 10% off. And 105% for 5% off.

Meanwhile DC Comics is doing similar with the launch of their new titles. To a slightly smaller degree…

Match or exceed 75% of orders of Justice League Of America #1 with Green Arrow #17 or Katana #1 or Vibe #1 and get an extra 15% off.

This can in some cases give retailers a much larger profit margin, especially when combined with variant cover programmes and soon it pays for retailers to order those higher amounts than now…

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