This is the cover to Strange Adventures, published by Vertigo today.
And here’s the solicited version.
See the difference? Yes, that’s right, logo, publisher logo, price, credits, cover text and… a massive Green Lantern ad slapped on the top.
While this looks fine on the Green Lantern books published today, and okay I suppose on the cover of Action Comics, on something like Strange Adventures, it looks wrong. Filled as it is with a preview of Azarrello and Risso’s Spaceman, free market futures from Selwyn Hinds and Denys Cowan, isolation tanks by Talia Hershewe and Juan Boibillo, standing by me with Peter Milligan and Sylvain Savola, fashion futures with Lauren Beukes and Inaki Miranda, Kirbyesque creatures from Jell Lemire, birth-by-garbage with Ross Campbell, frankensteinity from Kevin Colden and genteel alien encounters from Paul Cornell and Goran Sudzuka.
It’s marketing for a summer blockbuster invading the aesthetic of something more literary, with greater ambition, DC Entertainment putting its stamp onto Vertigo in a way that would have seen inconceivable a couple of years ago. Like putting an ad for X-Men Origins: Wolverine on the cover of Catcher In The Rye.
Actually, no I’ve changed my mind, I quite like that, as you were.