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When You Order Variant Covers Blind…

We recently ran a piece from Rod Lamberti of Rodman Comics on the pain of ordering comic books with variant covers. But what's worse is when you don't even know what that cover will look like. Even at the Final Order Cut-Off level.

This has been a bigbear of one retailer, Dennis Barger, of WonderWorld Comics. And when doing orders this week, he could take no more.

Finalizing my FOC today and the variants for DC/WB cartoon series still aren't updated and Marvel sent the variants for Tony Stark: Iron Man #1 to Diamond a week ago and they STILL aren't updated. I'm ordering 0 qty on all variants from now on that aren't updated on time. I expect all covers to be in Diamond's computer the day FOC goes live on tuesdays from now on (or a good reason why they can't ie classified, spoiler etc). Retailers need the images before ordering a variant that is only there because of the additional art. I think this is more of a diamond issue but publishers are going to have to loose money making variants until they start wagging the dog to make them accountable for their customers.

Either publishers need to be told to hold their print til they are ready by Diamond or Diamond needs to be held to updating by publishers… this has got to end, DiDio lost a bet to me 4 years ago or this…. nothing has changed

No more variants until photos are updated, Monday is too late!!!

I remember that bet…

Nerdist has the Hanna Barbera variant covers if that helps, Dennis.

Aquaman/Jabberjaw #1 by Joshua MiddletonBlack Lightning/Hong Kong Phooey #1 by Chris CrossThe Flash/Speed Buggy #1 by Ivan Reis, and Super Sons/Dynomutt #1 by Doug Mahnke.

When You Order Variant Covers Blind… When You Order Variant Covers Blind… When You Order Variant Covers Blind… When You Order Variant Covers Blind…

 


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Rich JohnstonAbout Rich Johnston

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The Many Murders Of Miss Cranbourne, Chase Variant. Lives in South-West London, works from Blacks on Dean Street, shops at Piranha Comics. Father of two. Political cartoonist.
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