Marvel Now Dominates Advance Reorders And Relegates DC

[Rich Johnston]

Another look at the week's advance reorders, the front line of the retail war on comics, with retailers desperately trying to up their orders on certain products before they come out as the public suddenly decide that, actually, they want this comic after all. The chart overrepresents second prints and variants, as this can be the only way these products can be ordered.

Marvel Now continues to dominate the advance reorder charts, the only DC comic in the top twenty-five is a variant, with the Avengers and X-Men comics dominating. Indestructible Hulk continues to perform above expectation, and the launches of Young Avengers, Savage Wolverine and Deadpool Killustrated are doing very well indeed.

But in the midst of all this, is the Star Wars launch... as we now know, one of the last Dark Horse Star Wars project. Expect this to get even more attention as a result.

TOP 25 ADVANCE REORDER COMICS/GRAPHIC NOVELS/TPs (RETAIL)?*?*?*?*?*?*?*?*?*?*?*?*?*?*?*

[FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]Description[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]SRP[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]Supplier[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MY LITTLE PONY FRIENDSHIP IS MAGIC #1 BOX SET 3RD PTG[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$24.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]IDW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]AVENGERS #3 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]NEW AVENGERS #2 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]ALL NEW X-MEN #6 NOW2[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]SAVAGE WOLVERINE #1 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]AVENGERS #4 NOW2[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MY LITTLE PONY FRIENDSHIP IS MAGIC #1 3RD PTG (PP #1053)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]IDW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]INDESTRUCTIBLE HULK #3 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]ALL NEW X-MEN #2 2ND PTG IMMONEN VAR NOW (PP #1053)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]YOUNG AVENGERS #1 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$2.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]DEADPOOL KILLUSTRATED #1 (OF 4)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$2.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]ALL NEW X-MEN #6 50TH ANNIVERSARY VAR NOW2[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]UNCANNY AVENGERS #3 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]STAR WARS #1 (C: 1-0-0)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$2.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]DAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]THOR GOD OF THUNDER #2 2ND PTG RIBIC VAR NOW (PP #1053)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]THOR GOD OF THUNDER #1 2ND PTG RIBIC VAR NOW (PP #1053)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]HAWKEYE #4 2ND PTG AJA VAR (PP #1053)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$2.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]AVENGERS #3 50TH AVNNIVERSARY VAR NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]CAPTAIN AMERICA #1 2ND PTG JRJR VAR NOW (PP #1053)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]AVENGERS VS THANOS TP[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$34.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]CAPTAIN AMERICA #3 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]YOUNG AVENGERS #1 YOUNG VAR NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$2.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MASSIVE TP VOL 01 BLACK PACIFIC (C: 0-1-2)[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$19.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]DAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]DEADPOOL #4 NOW[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$2.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]MAR[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]JUSTICE LEAGUE #16 WE CAN BE HEROES BLANK VAR ED[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]$3.99[/FONT][FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif]DC[/FONT]TOP 25 REORDER COMICS/GRAPHIC NOVELS/TPs (RETAIL)?*?*?*?*

DescriptionSRPSupplieWALKING DEAD COMPENDIUM TP VOL 01 (MR)$59.99IMAAVENGERS VS X-MEN CHEUNG HC AVX$75.00MARTHOR BY WALTER SIMONSON OMNIBUS HC$125.00MARWALKING DEAD COMPENDIUM TP VOL 02 (MR)$59.99IMAWALKING DEAD TP VOL 01 DAYS GONE BYE$9.99IMAWALKING DEAD TP VOL 02 MILES BEHIND US (NEW PTG)$14.99IMAINCREDIBLE HULK OMNIBUS HC ROSS VAR VOL 01$99.99MARWALKING DEAD TP VOL 17 SOMETHING TO FEAR (MR)$14.99IMAWALKING DEAD TP VOL 03 SAFETY BEHIND BARS$14.99IMACHRIS WARE BUILDING STORIES HC$50.00RANDETECTIVE COMICS #15 (DOTF)$3.99DCWOLVERINE OLD MAN LOGAN TP$29.99MARWALKING DEAD TP VOL 04 HEARTS DESIRE$14.99IMAELEPHANTMEN TP VOL 05 DEVILISH FUNCTIONS (MR)$24.99IMAWALKING DEAD HC VOL 01 (MR)$34.99IMABATMAN HC VOL 01 THE COURT OF OWLS (N52)$24.99DCWALKING DEAD TP VOL 05 BEST DEFENSE (NEW PTG)$14.99IMAJEREMIAH OMNIBUS HC VOL 02 (C$24.99DARSAGA TP VOL 01$9.99IMAWALKING DEAD TP VOL 06 SORROWFUL LIFE (NEW PTG)$14.99IMAWALKING DEAD TP VOL 08 MADE TO SUFFER (MR)$14.99IMAADVENTURE TIME TP VOL 01$14.99BOOWALKING DEAD HC VOL 08 (MR)$34.99IMABLANKETS GN$29.95TOPTHUNDERBOLTS #1 NOW$2.99MAR[FONT=Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif][/FONT]

[crossbonesmccoy]

Which really just means that retailers KNOW what to order on DC now... As opposed to under order Marvel NOW and scrambling to get extra copies of books that customers actually want to buy. Seems like a non-story.

LOOK PONIES

[Scott.Ruscitto]

Awww all Marvel had to do to get back on top is release all their Books every other week taking any fan that enjoys reading both companies near broke.... Seriously I like a lot of the Marvel now titles, but they are really overwhelming my pocket book as I like to read DC, Marvel, and Indie stuff. They need to go back to being purely monthly, or I'm going to drop Marvel books just because I can't afford them

[kpa]

Anybody have a clue as to why a five-year old hulk Omnibus would be seeing such activity? Going OOP? Major discount?

[Lou]

I was in four different comics stores in Massachusetts today, and saw tons of copies of Marvel NOW books (both issues 1 and 2) sitting on shelves, looking like hopeful-faced animals wanting to be adopted into a loving home...unfortunately, I feel that these "animals" will someday be destroyed because no one wanted them...

[DarthEwok]

I was in four different comics stores in Massachusetts today, and saw tons of copies of Marvel NOW books (both issues 1 and 2) sitting on shelves, looking like hopeful-faced animals wanting to be adopted into a loving home...unfortunately, I feel that these "animals" will someday be destroyed because no one wanted them...

Same here. Yesterday I went to a shop that I hadn't been to before. Tons of Marvel Now #1's, Uncanny Avengers by the boatload collecting silverfish, and of course, tons of Before Watchmen books, including stacks of #1's still on the shelves