Remember “What If The Batman Was The Joker?” used to promote the original Nemesis comic from Mark Millar and Steve McNiven (and yes, where has its sequel gone?)
DC Comics persuaded Mark to change that strategy.
Well, let’s see the solicit posted by Comic Book Resources with an exclusive preview of artwork.
“Celebrate the 75th anniversary of Superman this month by buying this frankly much-more interesting book by superstar creators MARK MILLAR and FRANK QUITELY.”
Yeah. I don’t expect DC will like that any more…