DC Comics Buys Thor, Iron Man, X-Men And Spider-Man. On Twitter

A few days ago, Bleeding Cool pointed out that DC had bought Marvel as a Twitter search keyword, so that anyone who searched for Marvel got a DC ad up front for the New 52 relaunch. While not illegal, this is the kind of thing that can be challenged by a trademark owner in a competitive field and, as in this case, the keyword is usually withdrawn by Twitter, or wheoever the ad seller happens to be.

Today, DC have taken a slightly different tack. They have bought the Twitter keywords Iron Man, Spider-Man, Thor and X-Men. But rather than buy the worldwide rights, they’ve bought the American-only rights.

So that I can’t see them.

Thankfully Bleeding Cool readers with an American IP address can…

10404067_968827999798769_6998796557804159219_n

Jim Wheelock’s Comics Collection Stolen In Brattleboro, Vermont

Vampi100CovAJusko

“She Is As Dedicated To Ridding The World Of Evil As Batman” – Nancy A Collins Talks Vampirella #100

Johnny Depp And Gwyneth Paltrow Play ‘Never Have I Ever’

dayz_game

DayZ Standalone Has Now Sold Over 3 Million Units

Monster Hunter 4 Ultimate Gets A New Story Trailer With Close To No Story

Flash08CovLaming

A Look Inside The Final Issue Of Jeff Parker And Evan Shaner’s Flash Gordon

Guild Wars 2 First Expansion Pack Heart Of Thorns Announced

The Music Makers Of Metallic Silence

The Marvel Look Of Netflix….

RenStimpy

VA Comicon Unveils Exclusive Bob Camp Art Print