Marvel To Follow DC With Twenty Page $2.99 Price Point

This is what I’m hearing from a number of sources right now. That Marvel is to follow DC’s move to a twenty page/$2.99 price point on a number of its books.

Right now, Marvel publish pretty much equal copies of $2.99 and $3.99 twenty-two page comics, with some like the Avengers books, adding extra text pages. And Marvel’s licensed and MAX titles are all $3.99 for twenty-two pages of comics.

In January, DC moved to a $2.99 twenty page standard format on DC, Vertigo and ex-Wildstorm titles. At the time, this point was mocked by the likes of Marvel’s CB Cebulski and Tom Brevoort.

But now I’m hearing, Marvel will be dipping a toe in the water in May. Twenty page comic books for $2.99. And twenty-one, twenty-two, twenty-three and even a twenty-four pages.

But I’m told Marvel creators won’t lose money on a reduced page count, as Marvel intend to increase twenty page books to thirteen issues or more a year if the creative team can manage it. And creators certainly won’t have to rewrite an already accepted twenty-two page script into twenty pages – as has happened elsewhere…

Look forward to May’s Previews, for the beginning of this.

Bleeding Cool's coverage of San Diego Comic Con 2015 is brought to you by Valiant's BOOK OF DEATH #1 – in stores July 15th. Visit ValiantUniverse.com for more information.

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