UNICEF has launched as part of a campaign to end school violence. Developed with agency VMLY&R, UNICEF is introducing SILENCE, a villain that shuts people’s mouths when they take action against school violence.
Unlike any other comic, there’s no superhero to beat him, so UNICEF is inviting kids from across the world to create a hero with powers to fight ‘The Silence.’ Entries are open now through October 25th.
“There should be no room for Silence when it comes to children’s safety,” said UNICEF Director of Communication Paloma Escudero. “With this creative contest, we are hoping to get students, teachers, families and communities to speak up and beat Silence.”
From fighting and bullying to sexual harassment and corporal punishment, violence in and around school can have devastating, long-term consequences for children. The Silence superhero comic contest will encourage children and young adults to be part of UNICEF’s global campaign to shed light on and spark action to #ENDviolence in schools through the creative medium of comic design.
The top submissions in the contest will be chosen after the closing date on 25th October by a special panel of judges, including comic artist Gabriel Picolo and last year’s comic contest winner Sathviga ‘Sona’ Sridhar. The public will then have the opportunity to vote online for their favourite comic hero between 16th and 25th November. The winner will be announced in December 2018 and will work with a professional team to turn their winning idea into a full-length comic book. Their comic will be presented to World Leaders at the High-level Political Forum on Sustainable Development at the United Nations in July 2019, as well as distributed to schools and children worldwide.
21-year-old Sathviga ‘Sona’ Sridhar, from Chennai, India, won UNICEF’s inaugural superhero comic contest in 2017. With a focus on combatting climate change, her winning character ‘Light’ was a half tree-half human who uses special powers to save nature from a warming planet. The contest received nearly 2,900 submissions by young people from 99 different countries and more than 21,000 votes from 162 countries were cast to determine the winner.