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Flash Ratings Rise As Only Network Show Not Preempted For Donald Trump's Supreme Court Press Conference

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Yesterday, President Donald Trump announced his pick for Supreme Court nominee in an unconventional way: with a prime time press conference. Running for just seventeen minutes, the press conference preempted regularly scheduled programming on all broadcast networks, except for one. CW chose to air The Flash as planned instead of the Supreme Court nomination reveal of Neil Gorsuch, and it seems to have paid off for them. Not only were viewers not drawn away by the Donald Trump media circus, but live ratings actually ticked up slightly, scoring a 1.1 rating in the 18-49 demographic with 3.04 million viewers, beating last week's .9 rating with 2.68 million viewers. With the press conference spread across the other four networks, CW came in second in the 18-49 demographic, behind only NBC, which scored a 1.2.

The increased live viewership for The Flash carried over slightly to Legends of Tomorrow, which was up form last week's .6 rating with 1.79 million viewers to a .7 with 1. million viewers. Marvel's Agents of S.H.I.E.L.D., airing at 10PM, long after the press conference was over, actually saw a rare rise in total viewership from 2.02 million to 2.17 million, but fell a point in the ratings from .7 to .6. Could Marvel Chairman Ike Perlmutter use his influence with the Trump administration to get a press conference scheduled for 10PM during sweeps week to help the ailing show? Conventional wisdom would say that's ridiculous, but the world has been nothing if not unconventional since Donald Trump won the election.


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Jude TerrorAbout Jude Terror

A prophecy once said that in the comic book industry's darkest days, a hero would come to lead the people through a plague of overpriced floppies, incentive variant covers, #1 issue reboots, and super-mega-crossover events. Sadly, that prophecy was wrong. Oh, Jude Terror was right. For ten years. About everything. But nobody listened. And so, Jude Terror has moved on to a more important mission: turning Bleeding Cool into a pro wrestling dirt sheet!
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