EA Exec Says Titanfall 2 Sales Are About The Long Run

EA Exec Says Titanfall 2 Sales Are About The Long Run

Posted by November 16, 2016 Comment

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Word on the street is that Titanfall 2 is struggling sales wise. This is likely do to EA launching the game a week after Battlefield 1 and a week before Call of Duty: Infinite Warfare, meaning the game hasn’t set the charts on fire. That is a massive shame too as the game is genuinely brilliant.

EA CFO Blake Jorgensen has said at the UBS conference in San Francisco (via GameSpot), that the company are thinking long term about the game, rather than being too worried about initial sales. He said:

We remind people we’re building a franchise with Titanfall, so it’s not about the first day of sales or the first week of sales, it’s about the long run. We’ll do a lot of things with Titanfall to continue to build engagement. We’re going to give away a substantial amount of free extra digital content going into next year. And really build the franchise around people and engaging with the title. Because everyone who has played it just loves it.

I’m not sure if this is just save face, but honestly it doesn’t matter. I hope over time, Titanfall 2‘s quality really shines through and garners a very dedicated fan base. It deserves it.

(Last Updated November 16, 2016 4:52 am )

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