DC Comics Recovers Marketshare From Marvel, A Bit, In August 2015. But Star Wars And Secret Wars Still Dominate Top Ten

Last month, Marvel Comics was July’s top publisher with a 38.43% dollar share and a 41.59% unit share, maintaining their over-15 point lead on DC Comics who are on 23.94% dollar share and a 24.30% unit share.

In August that lead has been cut as Marvel slip down to 36.67% and 40.13% share while DC Comics get a small bump, up to  25.39% and 26.95% shares. In comparison, Image Comics have maintained their 10% share once again.

IDW slips back from July’s high of 6.60% and 5.28% shares to 4.9% and 4.26% shares Archie Comcis fall off the chart, after July’s launches.

July was a five week month so August’s four week month was down around 16%, bt it matched last year’s August and still keeps 2015 outperforming 2014 by over 10%.

Secret Wars and Star Wars dominate with Batman, The Walking Dead and Justice League bursting in to spoil Marvel’s fun. Again it’s worth noticing how well Renew Your Vows has done and if it is worth revisiting the married-with-kid Spider-Man…

 

Here are all the figures…

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 36.67%
DC COMICS 25.39%
IMAGE COMICS 9.98%
IDW PUBLISHING 4.90%
DARK HORSE COMICS 4.09%
BOOM STUDIOS 2.33%
DYNAMITE ENTERTAINMENT 2.01%
EAGLEMOSS PUBLICATIONS 1.57%
TITAN COMICS 1.33%
ONI PRESS 1.12%
OTHER NON-TOP 10 10.60%
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 40.13%
DC COMICS 26.95%
IMAGE COMICS 10.41%
IDW PUBLISHING 4.26%
DARK HORSE COMICS 3.63%
BOOM STUDIOS 2.38%
DYNAMIC ENTERTAINMENT 2.03%
TITAN COMICS 1.42%
VALIANT ENTERTAINMENT 1.37%
ONI PRESS 1.11%
OTHER NON-TOP 10 6.32%

NEW TITLES SHIPPED

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL SHIPPED
MARVEL COMICS 72 33 0 105
DC ENTERTAINMENT 70 26 1 97
IMAGE COMICS 61 16 0 77
IDW PUBLISHING 39 18 0 57
DARK HORSE COMICS 32 13 0 45
BOOM ENTERTAINMENT 31 8 0 39
DYNAMITE ENTERTAINMENT 19 8 0 27
TITAN COMICS 11 6 1 18
VALIANT ENTERTAINMENT LLC 11 5 0 16
ONI PRESS INC. 9 3 0 12
OTHER NON-TOP 10 81 145 46 272

COMPARATIVE SALES STATISTICS

  DOLLARS UNITS
AUGUST 2015 VS. JULY 2015
COMICS -18.24% -15.79%
GRAPHIC NOVELS -10.71% -20.19%
TOTAL COMICS/GN -15.89% -16.20%
AUGUST 2015 VS. AUGUST 2014
COMICS 2.25% 0.03%
GRAPHIC NOVELS 16.04% 11.89%
TOTAL COMICS/GN 6.45% 0.97%
YEAR-TO-DATE 2015 VS. YEAR-TO-DATE 2014
COMICS 11.38% 10.61%
GRAPHIC NOVELS 6.35% 5.96%
TOTAL COMICS/GN 9.80% 10.22%

TOP 10 COMIC BOOKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 SECRET WARS #5 $3.99 MAY150642-M MAR
2 STAR WARS #8 $3.99 MAY150780-M MAR
3 BATMAN #43 $3.99 JUN150239-M DC
4 DARTH VADER #8 $3.99 MAY150786 MAR
5 AMAZING SPIDER-MAN: RENEW YOUR VOWS #3 $3.99 MAY150716-M MAR
6 AMAZING SPIDER-MAN: RENEW YOUR VOWS #4 $3.99 JUN150736-M MAR
7 THE WALKING DEAD #145 (MR) $2.99 JUN150539 IMA
8 JUSTICE LEAGUE #43 $3.99 JUN150172-M DC
9 CIVIL WAR #2 $3.99 MAY150690-M MAR
10 STAR WARS: LANDO #2 $3.99 MAY150774 MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 THE WALKING DEAD VOL. 24: LIFE AND DEATH TP (MR) $14.99 JUN150590 IMA
2 BATMAN: THE KILLING JOKE SPECIAL EDITION HC $17.99 NOV070226 DC
3 BLACK SCIENCE VOL. 3: VANISHING POINT TP (MR) $14.99 JUN150521 IMA
4 CIVIL WAR TP $24.99 JAN072436 MAR
5 RETURN OF THE LIVING DEADPOOL TP $16.99 MAY150827 MAR
6 FABLES VOLUME 22 TP (MR) $17.99 APR150316 DC
7 CHEW VOLUME 10: BLOOD PUDDIN’ TP (MR) $14.99 JUN150496 IMA
8 UNBEATABLE SQUIRREL GIRL VOL. 1: SQUIRREL POWER TP $15.99 MAY150824 MAR
9 SAGA VOLUME 1 TP (MR) $9.99 AUG120491 IMA
10 SUNSTONE VOLUME 3 GN (MR) $14.99 JUN150583 IMA

TOP 10 BOOKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 FRANK MILLER’S DAREDEVIL ARTIFACT EDITION HC $75.00 MAR150343 IDW
2 LEGEND OF ZELDA: HYRULE HISTORIA HC $34.99 SEP120055 DAR
3 BATMAN YOU CHOOSE STORIES: TERRIBLE TRIO $6.95 JUN151729 CAP
4 BATMAN YOU CHOOSE STORIES: SUPER VILLAIN SMACKDOWN $6.95 JUN151728 CAP
5 THE SHADOW DOUBLE NOVEL VOLUME 98 $14.95 JUN151745 SAN
6 THE ART OF MOUSE GUARD 2005-2015 HC $59.99 MAY151087 BOO
7 AVATAR THE LAST AIRBENDER: POSTER COLLECTION TP $24.99 MAR150041 DAR
8 THE OVERSTREET COMIC BOOK PRICE GUIDE VOL. 45 SC $29.95 APR151522 GEM
9 DC SUPER HEROES BATMAN: ATTACK OF THE MAN-BAT SC $5.95 JUN151730 CAP
10 DC SUPER HEROES SUPERMAN: DARK SIDE OF APOKOLIPS SC $5.95 JUN151732 CAP

TOP 10 TOYS

RANK DESCRIPTION ITEM CODE VENDOR
1 BATMAN BLACK & WHITE STATUE: BATGIRL BY BABS TARR FEB150303 DC
2 MARVEL COMICS VARIANT PLAY ARTS KAI: IRON MAN FIGURE DEC148331 SQU
3 MARVEL SELECT AVENGERS AGE OF ULTRON: BLACK WIDOW FIGURE FEB152166 DST
4 MARVEL SELECT: ZOMBIE SABRETOOTH FIGURE MAR152070 DST
5 DC COMICS BOMBSHELLS: LOIS LANE STATUE FEB150301 DC
6 MARVEL SELECT: ANT-MAN FIGURE FEB152167 DST
7 WOMEN OF DYNAMITE: VAMPIRELLA STATUE APR151332 DYN
8 MARVEL SELECT AVENGERS AGE OF ULTRON: THOR FIGURE JAN152175 DST
9 MARVEL SELECT: RED HULK FIGURE MAR088262 DST
10 DC COMICS DESIGNER SERIES BY JAE LEE: BATMAN FIGURE FEB150297 DC

TOP 10 GAMES

RANK DESCRIPTION ITEM CODE VENDOR
1 MARVEL HEROCLIX: NICK FURY AGENT OF SHIELD BOOSTER BRICK MAY152783 NEC
2 BACK TO THE FUTURE MONOPOLY JUL152198 DST
3 GAME OF THRONES RISK JUN152759 USA
4 BATMAN: FLUXX CARD GAME JUN152744 LOO
5 STAR WARS X-WING: IMPERIAL RAIDER EXPANSION PACK FEB152685 FAN
6 LEGEND OF ZELDA YAHTZEE COLLECTOR’S EDITION JUL152936 USA
7 GAME OF THRONES MONOPOLY APR152735 USA
8 MARVEL HEROCLIX: NICK FURY AGENT OF SHIELD FAST FORCES 6-PACK MAY152785 NEC
9 STAR WARS: FORCE AND DESTINY RPG CORE RULEBOOK APR152724 FAN
10 MARVEL DICE MASTERS: AVENGERS AGE OF ULTRON FOIL PACKS MAR152653 NEC

 

Dollar Market Shares for August 2015

Dollar Market Share – August 2015

Unit Market Shares for August 2015

Unit Market Share – August 2015

About Rich Johnston

Chief writer and founder of Bleeding Cool. Father of two. Comic book clairvoyant. Political cartoonist.

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