The way Kevin Feige tells it, demand could well lead Marvel to supply three, if not four, movies per year.
With so many successful franchises and a desire to continue doing new work, Feige paints a picture where the logical solution is to ramp up the amount of films on their release slate.
Here’s what he said to Badass Digest…
I don’t know that we will necessarily say “Okay, we’re now moving strategically to three a year, now we’re moving to four a year.” What I think is more likely – if [knocks on wood-like table] the next group of movies work and people want to see additional stories – we’ll have too many franchises and you can’t do one of each franchise every two or three years. We’d have to move to three a year, but that would have to be a natural move if it were to occur. We’d have a [script] draft, we’d have a filmmaker, we’d have a character the audience wants to see – let’s slot in a place for a third one. Or a fourth one.
It makes sense to me. Feige’s accounting doesn’t seem to account for original franchise starters beyond “the next group of movies” but that’s cancelled out by series like the Iron Man one, as seems to have happened, coming to a natural rest.
What Feige said next, closing off his comments, was perhaps the most encouraging thing of all.
But it’s hard enough to deliver two quality, hopefully bar-raising movies a year.
There. A complete lack of complacency and a statement of ambition.
Come back on Thursday when we’ll be able to tell you how that applies to Captain America: The Winter Soldier.