Marvel Increases Market Dominance In January 2013

Posted by February 8, 2013 Comment

MARVEL COMICS33.40%
DC COMICS29.69%
MARVEL COMICS36.12%
DC COMICS34.84%

Without a new Walking Dead graphic novel in January, Marvel and DC both clawed back comic book marketshare from Image, though both stayed in comparative positions. Marvel’s share of dollars rose from 33.4% to 34.82%, while DC’s rose from 28.69% to 31.61%. And of actual sales, Marvel rose from a 36.12% share to 40.23% and DC rose from 34.84% to 35.41%. Marvel probably did better over all. But Image’s marketshare didn’t fall back that much, the difference came from the rest of the industry.

It’s also worth noting that the comic marketshare doesn’t include Dark Horse’s success with Hyrule Historia which, at ten times the price of a comic still sold more than any other comic…

Marvel dominated the Top Ten with Superior Spider-Man #1 predictably taking the top spot, but also had issue 2 in at number 5. DC managed to place Justice League, Batman and Detective Comics in the top, while Marvel filled the rest with Marvel Now titles – Avengers seems to be the real success story there as well.

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE
PUBLISHERSHARE
MARVEL COMICS34.82%
DC COMICS31.61%
IMAGE COMICS8.19%
IDW PUBLISHING6.30%
DARK HORSE COMICS4.55%
DYNAMITE ENTERTAINMENT2.20%
BOOM! STUDIOS1.45%
EAGLEMOSS PUBLICATIONS1.22%
AVATAR PRESS0.87%
VALIANT ENTERTAINMENT0.86%
OTHER NON-TOP 107.92%
UNIT MARKET SHARE
PUBLISHERSHARE
MARVEL COMICS40.23%
DC COMICS35.41%
IMAGE COMICS7.45%
IDW PUBLISHING3.92%
DARK HORSE COMICS3.62%
DYNAMITE ENTERTAINMENT2.13%
BOOM! STUDIOS1.55%
VALIANT ENTERTAINMENT0.93%
AVATAR PRESS0.73%
ARCHIE COMIC PUBLICATIONS0.58%
OTHER NON-TOP 103.45%

COMPARATIVE SALES STATISTICS

 DOLLARSUNITS
JANUARY 2013 VS. DECEMBER 2012
COMICS-4.44%-3.34%
GRAPHIC NOVELS21.64%16.63%
TOTAL COMICS/GN3.01%-2.03%
JANUARY 2013 VS. JANUARY 2012
COMICS22.32%19.86%
GRAPHIC NOVELS37.89%30.73%
TOTAL COMICS/GN27.16%20.65%

TOP 10 COMIC BOOKS

RANKDESCRIPTIONPRICEVENDOR
1SUPERIOR SPIDER-MAN #1$3.99MAR
2BATMAN #16$3.99DC
3JUSTICE LEAGUE #16$3.99DC
4NEW AVENGERS #1$3.99MAR
5SUPERIOR SPIDER-MAN #2$3.99MAR
6SAVAGE WOLVERINE #1$3.99MAR
7UNCANNY AVENGERS #3$3.99MAR
8DETECTIVE COMICS #16$3.99DC
9AVENGERS #3$3.99MAR
10UNCANNY X-FORCE #1$3.99MAR

TOP 10 GRAPHIC NOVELS

RANKDESCRIPTIONPRICEVENDOR
1FABLES VOLUME 18: CUBS IN TOYLAND TP (MR)$16.99DC
2SAGA VOLUME 1 TP$9.99IMA
3THE WALKING DEAD VOL. 1: DAYS GONE BYE$9.99IMA
4SILVER SURFER BY STAN LEE AND MOEBIUS$7.99MAR
5THE WALKING DEAD VOL. 2: MILES BEHIND US$14.99IMA
6JUSTICE LEAGUE VOL. 2: THE VILLAIN’S JOURNEY HC$24.99DC
7JUSTICE LEAGUE VOL. 1: ORIGIN TP$16.99DC
8THE WALKING DEAD VOL. 3: SAFETY BEHIND BARS$14.99IMA
9THE WALKING DEAD VOL. 17: SOMETHING TO FEAR$14.99IMA
10ANIMAL MAN VOL. 2: ANIMAL VS. MAN TP$16.99DC

TOP 10 BOOKS

RANKDESCRIPTIONPRICEVENDOR
1LEGEND OF ZELDA: HYRULE HISTORIA HC$34.99DAR
2FRANK CHO: WOMEN BOOK 2 HC (MR)$24.99IMA
3NEIL GAIMAN: CHU’S DAY HC$17.99HAR
4DC SUPER HEROES: THE DARK KNIGHT: THE JOKER VIRUS TP$5.95CAP
5DC SUPER HEROES: THE DARK KNIGHT: CAT COMMANDER TP$5.95CAP
6BEHIND THE SOFA: CELEBRITY MEMORIES OF DOCTOR WHO HC$24.99DIA
7DC SUPER HEROES: THE DARK KNIGHT: THE SCARECROW’S FLOCK OF FEAR TP$5.95CAP
8DC SUPER HEROES: BATMAN: FIVE RIDDLES FOR ROBIN TP$4.95CAP
9DC SUPER HEROES: BATMAN: FUN HOUSE OF EVIL$4.95CAP
10DC SUPER HEROES: THE DARK KNIGHT: KILLER CROC OF DOOM TP$5.95CAP

(Last Updated February 8, 2013 10:31 am )

Send this to a friend