As well as the recently confirmed sequel, Disney are also looking at just how to bring The Muppets back to TV, and how to take them into new media, too. The company’s European VP of marketing, Tricia Wilber was speaking this week, announcing some new animated shows for the Mouse’s TV channels, but also discussing what’s next for my favourite felt folk.
I am looking at [the sequel] as we speak, it’s a really fun one to work on… what we’d do is ask what’s the right opportunity for the franchise… If you went down the television series route it could play on the Disney Channel but it could also play in primetime on a free-to-air network. We would look at a variety of different models.
According to The Guardian, she also suggested that new Muppet content could be created, with a fast turnaround, for some kind of app. How fast, Ms. Wilber, because I’ve got my iPhone and iPad right here and it is my birthday tomorrow.
Now, it’s nice that they’re concerned about doing it right, if that’s really the case, but surely it’s as easy as letting them at it? It’s not like you have to find a cast, they’re all right there, and there’s plenty of writers who could give them a hand, as long as somebody polices the overall Muppetiness of what’s being scripted. They got it right with the film, and I’m sure they could strike the same balance on TV.
Incidentally, the big new show that Disney were announcing is Randy Cunningham: Ninth Grade Ninja, a new toon that will feature Tim Curry as the evil sorcerer bad guy. Okay, whatever. Now make more Muppets.
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