We do love our classic logos in comics. Nothing like a new twist on an old logo to get people's attention -- something I've always found fascinating when the subject has come up on BC. As for Superman's S-Shield, it hasn't really changed all that much since around 1940-41 or so. It went through some quick evolution over the first couple years (1938-40) of the character'spublication in Action Comics and Superman, but after that -- they knew not to mess too much with a good thing.
So it goes with the new Man of Steel logo. It's got a bevel and some chrome and texture, but that aside it's pretty close in spirit to what Joe Shuster, Fred Ray, Wayne Boring, and others were doing with it 70+ years ago.
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