Yes, I believe when Incarnate was first announced it was called "Incarnate (Skullduggery)" but clearly the Irony Police made him drop that bit of the title. It was presumably initially at IDW because that also publishes the titles from the Simmons Comics Group, so it'd have been a natural fit.
It is interesting to read why it wasn't run by them:
http://www.newsarama.com/comics/080905-Incarnate.htmlNRAMA: From what I hear, Incarnate was originally titled Skullduggery and to be published by a different company. What led to the change in title and publisher?
Simmons: Well, first off, the art simply wasn't good enough. The people at IDW must have had the patience of saints to deal with the chicken scratch I turned in to them. My art was messy and juvenile. Amateur at best. I'm nowhere near pro now, to be sure, but I'm miles beyond what i used to be, especially in character design and overall neatness. And, with the help of Nam Kim and his team, the book has really turned into something I can be proud of.
If you look at the samples in that first link the art is very different, I actually think it shows some promise and with time and practice he could have gone somewhere with that (and he could have started a writing career without drawing his own work) it just seems in an attempt to get the art up to standard he took too many short cuts.
The sad thing is it always stuck out amongst their publications anyway, the others were high quality, usually fully-painted work from known and respected creators, whereas this seems to have been a very different beast (and I can't see them even considering it if there hadn't been a minor celebrity angle). Of course, that also meant they were out of their area of expertise with this, so they ended up missing what was obvious to a manga fan. It was just the true scale became clear when a few issues were out, so it could have been caught earlier in-house avoiding this public embarrassment.



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