It's about as emotional and at the same time coldly logical as it gets, frankly.
If you disagree with it in this instance/just don't get it as a way to behave in general, fair enough. But I think it explains why some people would say/do it.
If I quit after issue #300, it's not just DC, it's the whole hobby, the weekly trip and buying floppies. I'll probably still buy collections from Dave Cooper, Jim Woodring and a few others, but it would be like a nice way out after 20 years of intense collecting. That'd also give me time to start re-reading a lot of cool books, that'd take me a good ten years at least anyways.
Again, I'm not angry at DC, it's probably a business decision, and apart from Milligan, Cammuncoli & crew, no one will really lose anything from this. Maybe just a small piece of their soul on DC's part, but it's a company, not a person, so who cares...
Not angry, just disenchanted, a little sad, and strangely enough, maybe a little relieved, but I'll know for sure in a few months.
And as pointed out before, this whole feeling might just fade away
Then again, his back story might end up being fleshed out to make him a slightly different but equally compelling character. I suppose only time will tell.
Warning, the above post may contain traces of sarcasm, or have been written in an environment where it may have come into contact with sarcasm.
My name is Steven Tudor, nice to meet you.
At this rate, Wonder Woman (staring John Hurt as Wonder Woman) will get a trailer before Doctor Who (starring John Hurt as The Doctor)!
Oi! Spatola! Stop dicking around on here and do some work!
I suspect if it was somebody dropping Marvel because Amazing Spider-Man is getting cancelled you'd have a different response. And that book isn't even suffering in sales.