Going beyond their already announced Turbo spin off, Turbo F.A.S.T, DreamWorks Animation are going to be providing a total of three hundred hours worth of shows to premiere on Netflix over the next few years.
It’s not clear what this portfolio of shows will comprise, but there are plenty of possibilities. There’s even the option to introduce characters we’ll later see in cinemas and not the other way around.
Which could mean, for example, that we’ll get episodes of B.O.O: Bureau of Other Worldy Operations before the film is released.
Or it could mean that episodes of the upcoming Croods show will feature characters that will then play a role in The Croods 2.
This is something I heard talk about with the Cartoon Network shows, and I think it has happened – in a small way – with How To Train Your Dragon, though we won’t know for sure until we actually see the second Dragon film what kind of crossing-over the is.
It’s not yet clear how bold DreamWorks are going to be. They might not do much, though the potential is very much there.
But they will certainly be putting all of the shows under a very clear DreamWorks umbrella. From the press release:
This agreement, which marks the largest deal for original first-run content in Netflix history, is also the first time DreamWorks Animation’s beloved characters will be introduced into the television market as a branded collection of shows.
300 hours of material being made just to premiere on Netflix is a big, big deal.
And the impact on lazy childcare will be considerable. The Babysitters Club are probably going to throw a party tonight.
Now if only Netflix would start pushing out more and more 3D content too. This agreement seems tailor made to provide that sort of stuff.