IDW Gains Marketshare From Marvel And DC, As Justice League Of America #1 Tops The February 2013 Charts

It’s been a while since DC Comics topped the North American direct market charts, but Justice League Of America #1 did that admirably. With Batman and Justice League also in the top four and Detective Comics in the top ten, they did a lot better in this regard than in recent month.

However in share of dollars spent in the direct comics, DC plunged below the psychologically important 30% mark, dropping from January’s 31.61% to February’s 29.22%. Their share of comics sold also fell, from 35.41% to 32.89%.

But it wasn’t all good news for rivals Marvel, who saw their share of dollars slightly rise from 34.82% to 34.86% but their unit share drop from 40.23% to 38.46%.

So where did this share go? IDW it seems who, on the back of My Little Pony, saw their dollar marketshare rise from 6.30%  to 7.09% and their individual comic share rise from 3.92% to 6.04%.

It;s also worth noting that year on year so far, even in the afterglow of the New 52 relaunch, 2013 is still almost a fifth up in terms of sales on 2012.

Ands despite a seeming lack of publicity, League Of Extraordinary Gentlemen: Nemo: Heart Of Ice tops the graphic novel charts, outselling the recent Batman collection, Adventure Time, Walking Dead and the usual favourites. They’ve still got it…

TOP COMIC BOOK PUBLISHERS

RETAIL MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 34.86%
DC ENTERTAINMENT 29.22%
IMAGE COMICS 7.76%
IDW PUBLISHING 7.09%
DARK HORSE COMICS 4.82%
DYNAMITE ENTERTAINMENT 2.80%
BOOM! STUDIOS 1.97%
EAGLEMOSS PUBLICATIONS LTD 1.42%
ZENESCOPE ENTERTAINMENT INC 0.99%
VALIANT ENTERTAINMENT LLC 0.94%
OTHER NON-TOP 10 8.11%
UNIT MARKET SHARE
PUBLISHER SHARE
MARVEL COMICS 38.46%
DC ENTERTAINMENT 32.89%
IMAGE COMICS 7.89%
IDW PUBLISHING 6.04%
DARK HORSE COMICS 4.16%
DYNAMITE ENTERTAINMENT 2.55%
BOOM! STUDIOS 1.75%
VALIANT ENTERTAINMENT LLC 0.98%
ZENESCOPE ENTERTAINMENT INC 0.73%
ARCHIE COMIC PUBLICATIONS 0.57%
OTHER NON-TOP 10 3.98%

COMPARATIVE SALES STATISTICS

  DOLLARS UNITS
FEBRUARY 2013 VS. JANUARY 2013
COMICS 5.04% 3.73%
GRAPHIC NOVELS -20.37% -14.28%
TOTAL COMICS/GN -3.53% 2.33%
FEBRUARY 2013 VS. FEBRUARY 2012
COMICS 15.91% 14.75%
GRAPHIC NOVELS -1.47% 0.90%
TOTAL COMICS/GN 10.48% 13.73%
YEAR-TO-DATE 2013 VS. YEAR-TO-DATE 2012
COMICS 18.95% 17.20%
GRAPHIC NOVELS 17.14% 15.04%
TOTAL COMICS/GN 18.39% 17.05%

TOP 10 COMIC BOOKS

RANK DESCRIPTION PRICE VENDOR
1 JUSTICE LEAGUE OF AMERICA#1 $3.99 DC
2 UNCANNY X-MEN #1 $3.99 MAR
3 BATMAN #17 $3.99 DC
4 JUSTICE LEAGUE #17 $3.99 DC
5 SUPERIOR SPIDER-MAN #3 $3.99 MAR
6 SUPERIOR SPIDER-MAN #4 $3.99 MAR
7 UNCANNY X-MEN #2 $3.99 MAR
8 UNCANNY AVENGERS #4 $3.99 MAR
9 DETECTIVE COMICS #17 $3.99 DC
10 SECRET AVENGERS #1 $3.99 MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK DESCRIPTION PRICE VENDOR
1 NEMO: HEART OF ICE HC $14.95 TOP
2 BATMAN: THE NIGHT OF THE OWLS HC $29.99 DC
3 ADVENTURE TIME VOLUME 2 TP $14.99 BOO
4 THE WALKING DEAD VOL. 1: DAYS GONE BYE TP $14.99 IMA
5 SAGA VOLUME 1 TP $9.99 IMA
6 BATMAN: THE BLACK MIRROR TP $16.99 DC
7 CATWOMAN VOLUME 2: DOLLHOUSE TP $14.99 DC
8 STAR TREK: THE NEXT GENERATION/DOCTOR WHO: ASSIMILATION2 VOLUME 2 TP $17.99 IDW
9 BATGIRL VOL. 1: THE DARKEST REFLECTION TP $14.99 DC
10 ADVENTURE TIME VOLUME 1 TP $14.99 BOO

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