Hunger Games Is Fandango’s Fasting Selling Movie Ever

I wish the press release was more clear about the specifics, but Fandango are saying that The Hunger Games has achieved:

the biggest first day advance ticketing sales in our company’s nearly 12-year history.

Of course, ticket price inflation will be playing a part in this if they’re working in dollars and not bums.

Box office figures generally are scored in currency and not seats sold, which leads to a constant string of broken records. It creates an illusion of increasingly popular movies, I suppose, and that’s apparently attractive material for the marketeers.

Fandango do say that the film has:

already sold out hundreds of showtimes.

If we can’t be precisely sure of how successful these pre-sales actually are, and to what extent the previous record holder Twilight: Eclipse is being… er… eclipsed, it’s still quite clear that a lot of people want their Hunger Games tickets and they want them now.

I don’t expect it’s playing a major part in the excitement, but as you’ll see from the ad above, Fandango are offering a free download of one of the soundtrack tunes for early purchases. Tomorrow Will Be Kinder by the Secret Sisters. It’s quite a slow number.

You know, I’m very excited to see the film myself. I get it. The song wouldn’t tempt me to buy early, and I’m not desperate to get a booking in hand right now, but if I haven’t been lucky enough to see this film by opening night, I’ll be there.

It's Comic Con week! Comics, Film, TV, and much more... Check out complete coverage on the Bleeding Cool San Diego Comic Con Hub.