How Disney Is Selling Marvel Comics To The Kids

Janelle Asselin used to be a Batman editor, but she recently left to work in Disney Magazines, where she appears to be turning a whole new generation of kids into comic book readers.

In the UK, there have been a number of comics published by Panini/Marvel UK featuring Marvel superheroes aimed at kids, young kids even, distrubuted in newsagents and supermarkets. Indeed, the work created for that market was then translated and redistributed across Europe and South America.

Disney recently seized the creative control of that work, with an eye to creating that kind of material for the US newstand market first, which will then be licensed for other territories. And Janelle Asselin was headhunted from DC to make that happen.

The first sign of that is Marvel Super Hero Squad, replacing Spider-Man And Friends in the UK. Disney-created original Marvel superhero stories for the young uns. And sold EVERYWHERE.

And UK creators feeling abandoned by the changes? Someone new for you to submit work to… you have the experience after all!

And naturally, all this newstand-focussed work is happening well away from the eye of one Isaac Perlmutter.

tir3

From Lawyer To Life-Changing Diagnosis To Comic Writer

Art Of Atari Gets An 80’s Style Book Trailer

bettyboop03-cov-a_langridge

Roger Langridge Tries To Tap Into The Dream-Logic Of Cartoons

Crazyhead, From The Makers Of Misfits, Will Turn Your Life Upside Down, On E4 And Netflix

The CW Heroes In Superhero Fight Club 2.0 Trailer

lukecagethumb

Moment Of Truth – The First Episode Of Marvel’s Luke Cage

game-of-thrones

HBO Exec Says There Are So Many Areas To Go For Game Of Thrones Spinoff

Daniel Craig Is Still The Number One Choice For Bond 25

Katie Cook’s Nothing Special Comes To LINE WebToon Next Year – And Debuts At NYCC

beauty and the beast

Get Your Possible First Look At The Beast And Emma Watson In Leaked Beauty And The Beast Photos [REMOVED]